Ballast Phoenix is part of the global organisation Ballast Nedam, a Dutch based company, and is the leading producer of Incinerator Bottom Ash Aggregate (IBAA) in the UK. They supply some of the biggest names in the construction industry with aggregate and have sites throughout the UK.
Collective Agency PR secured the contract to provide marketing and PR advice to take the organisation to the next level in terms of customer and employee engagement and promotion.
We conducting a grass-roots marketing workshop with the senior management team to establish mission statements, target audiences, key messages and marketing and business objectives, which would be implemented within the organisation.
Along with this, Collective Agency PR produce their quarterly internal newsletter and also provide on-going PR support and creative writing for marketing materials. Most recently Ballast Phoenix has updated their website which they entrusted to Collective Agency PR to provide copy, photography and design input.
What the client says
"We found the marketing workshop conducted by Collective Agency to be invaluable in finding out where our marketing efforts should be effectively targeted. With the help of Collective Agency PR we produced a solid Mission Statement and marketing objectives for the business to take it the next level. Their ongoing PR and marketing support has transformed how we market our business.”
Neil Nolan, Environmental Manager – Ballast Phoenix